If you have a Detroit business and want to go global, you need to have an awesome website to entice more customers from anywhere in the globe. You can design your website yourself and have full control of all the artistic decisions. Or you can also tap into web design services Detroit to help you with your goals for your website.

Web design is very important in making sure that you keep your audience interested in what they are looking at when they are visiting your site. But what is web design? What are its elements? And what are the best tips for web design this year? We’ll cover that in this article.

What is Web Design?

When we think of web design, it is when we transform the ideas we have gathered into something artistic. We achieve this through a guided objective or intention that is specific to what we want to do. This is where web design services Detroit can help you.

With web design, in particular, we create artistic content through the web pages. These pages will then be viewed by anyone who has access to the Internet in any part of the world. It’s important that your design will be appealing to many cultures.

Elements of Web Design

When designing your website, it is vital that you have some idea of the web design elements. This is so that you will have a design that is balanced in all aspects. This will ensure that your website is going to be visually appealing to your audience. Here are the visual elements that you have to consider.

Layout

The layout of your website will show how your graphics, ads, and texts are arranged. It is with this arrangement that your audience will see information in one glance. See to it that your design is consistent and is well-maintained throughout all of the site’s web pages.

Color

The most basic rule with using colors is not to overdo it. You can choose two to three colors but not more than that. Keep the design simple and clean to avoid confusion and maintain user-friendly functionality. If you want to make sure that you are making the right artistic decisions, you can always consult web design services Detroit so you will have that perfect website that you are looking to have.

Graphics

Graphics include your logos, photos, clipart, and icons. This enhances the design of your website. To make sure that your website is user-friendly, all of these graphics should be properly placed to coordinate with the content and the colors of your site. This is also to ensure that your webpage won’t load too slow.

Fonts

The fonts that you choose for your texts can boost the design of your website. Choose web safe fonts that are generally accepted in all of the web browsers. Make sure that your audience can view your website with ease no matter what web browser they choose to use.

Content

Both your web design and the content of your website must work together. Give emphasis to the message that you are trying to convey with your website. The content that you put on your website should be interesting, appropriate, and useful. Also, keep in mind to optimize your content for search engines.

Now that we know some of the basic elements of web design and how web design services Detroit can help you achieve the perfect look for your website, let’s take see three of the best web design tips for this year.

3 Web design tips for 2018

Chatbots

Last year, we saw the rise of chatbot use in web design. It will continue to be popular this year. Artificial intelligence is no longer a vision of the future. They’re here now and quickly becoming popular among major brands. People are getting more and more comfortable interacting with chatbots. The conversational interface continues to improve.

This year, web design is no longer limited to the screen. It will be expanding its toolbox to build and access interfaces that are voice-powered. With this kind of advancement, more time can be saved. Users can solve the issues that they have promptly and with fewer words needed.

Storytelling

With storytelling, you can get the attention of your audience. How you present your products is not limited to text and pictures. You can build a story so that your audience can experience it as well. Look at the products as a part of the larger picture of customer service and business.

Make your audience the hero of your story and the products as their tools. The better the products, the better story they will experience. Combine great storytelling with vibrant colors as well as interesting and fun web design with web design services Detroit and you are sure to keep your audience hooked.

Mobile-Ready

Making your website mobile-ready is a must these days. Many of us surf the web with our mobile devices. With mobile-friendly web design, you can make the experience of your audience more comfortable. They can easily access your site using their smartphones and tablets anytime they want to. Web design services Detroit can help you prepare for a website that can be viewed using various mobile devices.

This year, expect more innovations to come. They will be more organized and more functional. The challenge for web designers is using transitions and also animations that can adapt to varying screen sizes. It will only be a matter of time that we see this fully integrated into the web design of most websites.

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