Westchester Digital Marketing
How We Can Help
Online Marketing Advisors can help you improve your organic search rankings at a fair price. Our proven Google friendly “white hat” methods of search engine optimization can help you reach new customers, and more importantly, close more deals. The truth is that when you advertise in phone books, television, PPC, or any other advertising method you must earn trust before you close the sale.
You may have initially intrigued them with your ad copy, but to them, your business is still an unknown. At this point in the sales funnel you have not proven your reputation or built trust. When that new client reaches out you must go through those critical sales funnel making the sale harder to close. Now compare this to a potential customer who finds your listing ranking #1 on Google. This customer has already sub-consciously gone through those critical steps and is much further down the funnel.
The value of hiring and Westchester digital marketing expert is unmatched. When the potential customer found your website ranking #1 on Google they already subconsciously knew that you were a good company, had many happy customers, and have taken time the time to build your online presence. If they came through your Google Business Listing then they have already seen your 5-star customer reviews and the fact you have been verified by Google. All of these steps seem small but are critical to closing a sale with a new customer. When a customer’s conversion rates increase, your business can operate more efficiently and profits will rise.
Why Westchester Work Digital Marketing Services
Hopefully, by this point, I have convinced you of the importance of Google rankings for your company. Google rankings will only increase in importance over the coming years and smart business owners are positioning themselves today for this increase. We rank among the top Westchester SEO companies for a reason. Our company’s goal is to help you beat out your pesky competition through proven search engine ranking techniques. Our strategy consists of using only “Google friendly” digital marketing tactics that will improve your rankings safely and efficiently. When ranking in Google, it’s important to do things slow and methodically. Pushing too hard sends the wrong signals and can end up leaving your site penalized in the end.
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Frequently Asked Questions
What is the difference between Digital Marketing as opposed to Regular Marketing?
Digital marketing is pretty much anything online or web-based: PPC, SEO, email, web design, etc. Traditional marketing is still understood as those offline marketing events: print, direct mail, radio, TV, etc.
The two types are converging, but many agencies may only offer one or the other.
Do I need SEO?
It depends on what “kind” of SEO we’re talking about. As I’ve written about before, traditional SEO (on/off-page optimization, link building, etc.) has evolved to also include SOCO SEO – Social and Content.
The new SEO contains the old-fashioned optimization and link building tactics, as well as fresh, valuable, and shareable content, as well as the marketing of your brand and content using Social Media.
Do we personally think businesses need and benefit from this type of SE? Of course, we do.
What’s it like working with an Agency?
This is different based on the Agency you’re working with. Many marketing companies, give you an Account Manager who will be your single point of contact.
We’re a little different in that we’re small, so the people whom you work with and communicate with will be the same people doing the work as well.
How do you get a lot of Twitter and other social media followers?
This is one of those things where there is no secret sauce. It’s about writing and curating valued content, building relationships and being a strategic follower,