We all have that kid side in us. You can join the glory days of Hasbro, Toys R Us, Mattel and other major brands in the toy industry if you too can compete with them by practicing the art of selling online. By knowing the best toy marketing strategies and platforms, you will be able to make your toy products sell even when you’re still new in the industry. However, the ultimate question would be: “where would I sell them?”
Good question! In this article, we will give you tips on where you can sell your products. They are as follows:
Amazon, Fulfilled by Amazon in particular, is a good avenue where you can sell your brand new and used toys. Many smart sellers are using FBA to earn extra or fulltime income. What’s great about this platform is they are the ones who will pack the item and ship it to the customer on your behalf when you have an ordered item. Also, you can process returns and answer customer queries within FBA.
Selling your items on eBay is also a good option. Since your targeting worldwide as your audience, the said site will raise your chances of getting your items sell fast and get more profit. Aside from that, eBay is also suitable for items such as valuable and collectible toys compared to a Facebook group that cannot reach a huge amount of prospects/buyers. However, you have to pay a certain amount whenever you receive money through the site aside from Paypal fees. In addition to that, you will manually do all the legwork to get your items sold. This is a great alternative when things don’t work in local listings.
3. Other e-commerce stores
In the US alone, the online dealership of toys has significantly grown for about fifty-five percent (55%) in the past two years. This is a proof that selling your toy products online is not just a waste of time. It is worth noting that selling toy products using different e-commerce stores is actually one of the most thriving businesses today.
Selling old and brand new toys at home is not only a great way to lessen clutters at home. It can also make a few bucks for you while you’re at home taking care of your kids. If you’re looking to do this full-time, then you need to be able to identify which platform works best for you. Because after all, the key to ensuring success in the toy industry depends on the scope of the platform you’re using. In addition to that, finding the best toy marketing strategies will make you do selling like a pro. Have you tried selling toys online before? Which website/s did you use? Share it down in our comment box!
About The Author
Ezra is currently a content team lead at SMB Compass, where she has collaborated with several writers and different brands. She makes sure that the blogs, guest posts, and web pages lined up for online publication are up to standard.
Since 2016, Ezra has helped small business owners find their voice and make informed decisions through well-written content pieces. Her expertise revolves around small business financing, marketing, and SEO web content writing.